Companies in the consumer services field cater to the needs of consumers. Some examples of consumer services companies include Starbucks, Apple, Target, and Amazon. These companies offer a wide variety of products and services that fit specific consumer needs. They also offer information technology services and marketing plans. To learn more about the consumer services field, read on.
GEICO
Geico is a popular car insurance company that offers a number of different discounts. Some of these discounts are military and federal, while others are available to all consumers. There are also discounts for bundling home and auto insurance policies and for drivers with accident-free records. For example, drivers who have completed a defensive driving course and maintain a clean driving record will receive a 22% discount on their auto insurance premium.
GEICO’s company philosophy places a high value on hard work. Most managers at GEICO began their careers as entry-level employees. This culture encourages employees to advance within the company through internal promotion. From here, employees can move to management positions and broaden their skills in new departments.
Another great feature of GEICO is its policy to pay for repairs to your vehicle. This insurance policy covers repairs on your vehicle, as well as repairs on other people’s vehicles. In some states, this type of coverage is not available. In these states, GEICO also requires drivers to maintain their primary insurance, which acts as the first layer of coverage. The primary insurance usually covers property damage, medical costs, and legal defense, and it also pays for any damages to the other party.
As part of its advertising strategy, GEICO produces commercials that include celebrities and customers who have benefited from the insurance company’s services. The company has featured sports figures like Don LaFontaine, who appeared in a GEICO ad shortly before his death. The company is also an official sponsor of the National Hockey League. As a result, GEICO-themed commercials almost always feature the Washington Capitals.
Geico has also partnered with TrueCar to launch the Geico Car Buying Process. It enables policyholders to compare prices and find the best deal. A vehicle care app created in collaboration with CARFAX also allows members to track their vehicle’s maintenance history. Homeowners insurance is not offered by Geico directly, although Geico Insurance Agency handles these policies. However, Geico does offer life insurance through partner companies.
GEICO has been criticized for discriminatory pricing based on a person’s occupation. This has never been approved by regulation as a lawful rating factor. California’s Proposition 103 requires auto insurance premiums to be based on at least three mandatory factors and prohibits discrimination based on occupation.
American Express
American Express is a payment card company that focuses on delivering the highest quality customer experience. The company’s logo features a centurion and a gladiator, which are a reference to its history. The company was formed when Henry Wells, William G. Fargo, and John Butterfield merged their companies to create American Express. The company has two primary business units, US Consumer Services and Global Consumer Services. Both are responsible for expanding the company’s consumer business around the world and delivering exceptional customer experiences.
The marketing team at American Express is responsible for driving strategy and sourcing products. The team works with experts and partners to deliver premium consumer products and enterprise benefits. American Express also offers a leadership academy for its employees, which is a virtual program that helps prepare employees for future leadership roles. This program provides tools and resources to help leaders build strong teams and increase their organizational effectiveness.
American Express also offers a number of credit cards and charge cards to small businesses. The company’s Blue credit card, for example, does not require an annual fee and offers a loyalty program, including cashback rewards. In addition, American Express has targeted young adults with its City Reward Cards. These cards allow you to earn INSIDE Rewards points when you dine at local hot spots. Unfortunately, this program was discontinued in mid-2008, and new applications were not accepted.
In addition to their card programs, American Express also works to protect its members. In fact, they make fraud calls everyday to their cardholders and members. This is a part of their mission to increase the number of transactions. This is the way American Express generates most of its revenue.
During the 1980s, American Express attempted to become a financial services super-company. They acquired several companies and also created an investment banking arm. In mid-1981, American Express bought the Shearson Loeb Rhoades securities firm, the second largest in the United States. This created Shearson/American Express.
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