Berlin-based Fit Analytics Raises $18M to Revolutionize Online Shopping Experience
Fit Analytics, a Berlin-based startup, has recently secured $18 million in Series B funding to continue its mission of revolutionizing the online shopping experience. The funding round was led by HPE Growth and joined by existing investors, including Hasso Plattner Ventures and Nico Rosberg’s investment company, Nico Rosberg Ventures berlinbased fit analytics 18klundentechcrunch.
Fit Analytics was founded in 2010 by Sebastian Schulze and Dr. Sebastian Heinz, with the aim of solving the problem of finding the right fit when shopping for clothes online. The company has developed a unique solution that uses advanced machine learning algorithms and big data analytics to provide personalized size recommendations for each customer.
In a world where online shopping has become the norm, berlinbased fit analytics 18klundentechcrunch is on a mission to make sure customers find the perfect fit every time they shop. The company’s technology takes into account a wide range of factors, including body measurements, fit preferences, and even the specific cut and style of the garment, to provide accurate size recommendations for each individual.
Fit Analytics has already made significant strides in the industry, partnering with some of the world’s leading fashion brands and retailers, including Asos, H&M, Zara, and Calvin Klein. The company’s technology has been integrated into the online shopping experience of these brands, providing a seamless and personalized experience for customers.
The recent funding round is expected to further accelerate the growth of Fit Analytics and expand its reach into new markets. The company plans to use the funding to invest in research and development, as well as expanding its team and infrastructure to support its growing customer base.
In an interview with TechCrunch, Fit Analytics CEO Sebastian Schulze stated that the company’s ultimate goal is to create a new standard for sizing in the fashion industry. “We want to change the way people think about sizing,” he said. “We want to create a world where every garment is perfectly tailored to the individual customer, and where size and fit are no longer barriers to finding the clothes you love.”
The fashion industry has long been plagued by sizing inconsistencies, with different brands and retailers often using different sizing standards. This can make it difficult for customers to find the right fit when shopping online, leading to frustration and high return rates. Fit Analytics aims to address this problem by providing a standardized, data-driven approach to sizing that takes into account the unique characteristics of each individual customer.
The company’s technology has already proven to be highly effective, with retailers that have integrated berlinbased fit analytics 18klundentechcrunch reporting significant reductions in return rates and increased customer satisfaction. For example, ASOS reported a 14% reduction in returns after implementing Fit Analytics, while H&M reported a 7% reduction.